Manuelito R. Putong
Executive Director
Oud Academia™
Crown Institute for Agarwood Science, Art & Sustainable Enterprise
Profile Overview
Manuelito R. Putong serves as the Executive Director of Oud Academia, providing visionary leadership at the intersection of agarwood science, cultural heritage, biotechnology, and sustainable enterprise. With a strategic focus on institutional development, research-driven education, and ethical value-chain creation, he guides Oud Academia in shaping the future of the global agarwood industry.
Leadership Mandate
As Executive Director, Manuelito R. Putong is responsible for:
- Setting the strategic direction and long-term vision of Oud Academia
- Overseeing academic programs, research initiatives, and training certifications
- Integrating traditional agarwood knowledge with modern science and technology
- Building partnerships with universities, government agencies, industry stakeholders, and international collaborators
- Ensuring ethical, sustainable, and CITES-aligned practices across all programs
Areas of Expertise
- Agarwood cultivation and sustainable agroforestry systems
- Advanced biotechnology and microbial induction methods
- Chemical analysis and quality assessment of agarwood resin (GC-MS, chromatographic profiling)
- Artisanal oud production, perfumery, and incense traditions
- Agribusiness development, investment structuring, and value-chain design
- Digital traceability, blockchain applications, and smart trade systems
Institutional Vision
Under his leadership, Oud Academia advances a multidisciplinary model that unites:
- Science – research, analytics, and biotechnological innovation
- Culture – heritage preservation, artisanal practice, and knowledge transmission
- Enterprise – sustainable business models, ethical trade, and farmer empowerment
This integrated approach positions Oud Academia as a global reference institution for agarwood education and innovation.
Strategic Focus Areas
- Development of industry-recognized certification programs
- Capacity building for farmers, researchers, and artisans
- Establishment of quality and authenticity standards for agarwood
- Promotion of sustainable livelihoods and environmental stewardship
- Preparation of future leaders in the agarwood and natural fragrance sectors
Contact & Affiliation
Oud Academia™
Crown Institute for Agarwood Science, Art & Sustainable Enterprise
Executive Office
(For speaking engagements, partnerships, and institutional collaboration inquiries)