Business Profile

1. Overview & Vision

Mission:
CI-ASASE is established to advance the agarwood (Aquilaria) industry through cutting-edge scientific researchcultural and artisanal expression, and sustainable, enterprise-driven development. The Institute bridges academia, agribusiness, and local communities to create a traceable, ethical, and profitable agarwood value chain.

Vision:
To be the leading regional center (Philippines / ASEAN) for agarwood innovation — recognized for its research excellence, sustainable production, and culturally grounded entrepreneurship.

2. Strategic Goals

  1. Scientific Research & Development
    • Develop and refine agarwood inoculation techniques (e.g., fungal, biotic, abiotic) to maximize resin yield and quality.
    • Collaborate with universities, biotech firms, and government agencies on tissue culture, organogenesis, and propagation protocols.
    • Establish analytical facilities (e.g., GC-MS) for agarwood resin and oil profiling.
  2. Sustainable Cultivation & Environmental Stewardship
    • Promote plantation-based agarwood production on certified lands, reducing pressure on wild Aquilaria.
    • Develop agroforestry models integrating agarwood with other native species to boost biodiversity and carbon sequestration.
    • Provide technical assistance to smallholder farmers, cooperatives, and community-based plantations.
  3. Art, Culture & Value-Added Products
    • Support artisan production of agarwood-based incense, carvings, perfumes, and wellness products.
    • Document and revive traditional uses and cultural practices associated with agarwood in the Philippines / Southeast Asia.
    • Organize exhibitions, workshops, and training programs for craftspeople and designers.
  4. Enterprise & Market Development
    • Build a vertically integrated business model: from nursery to harvest, resin induction, extraction, to finished goods.
    • Facilitate market access domestically and internationally, focusing on luxury fragrance markets (Middle East, Europe, etc.).
    • Promote fair-trade, traceability, and ESG-compliant agarwood products.
  5. Education & Capacity Building
    • Offer training programs for farmers, students, and entrepreneurs in agarwood science, business, and art.
    • Publish technical manuals, research papers, and extension materials.
    • Partner with academic institutions for internships, R&D, and outreach.

3. Organizational Structure

  • Board of Advisors: Composed of botanists, perfumers, agroforestry experts, and business leaders.
  • Research Division: Scientists and lab technicians working on propagation, inoculation, and chemical analysis.
  • Field Operations Division: Manages plantations, demonstration farms, and farmer outreach.
  • Artisanal & Cultural Division: Designers, craftsmen, and cultural historians working on product development.
  • Commercial / Business Unit: Sales, marketing, extraction, regulatory compliance, and export.
  • Education & Outreach: Training, extension services, and community programs.

4. Market Opportunity & Justification

  • Global Demand: Agarwood (oud) is a high-value commodity in the luxury fragrance and incense markets. The global agarwood industry continues to grow.
  • Philippine Advantage: The Philippines hosts Aquilaria species and has favorable climate conditions.
  • Sustainability Trend: There is rising demand for sustainably sourced agarwood and transparency in value chains.
  • Regulatory Compliance: Engaging in legal, plantation-based agarwood production aligns with CITES and DENR regulations.
  • Research Gaps: There is need for R&D in efficient inoculation, tissue culture, and extraction to make agarwood production more reliable and scalable.

5. Social & Environmental Impact

  • Conservation: By promoting plantation production, CI-ASASE helps reduce illegal wild harvesting.
  • Livelihoods: Supports farmers, especially smallholders and cooperatives, with technical capacity and market access.
  • Cultural Revitalization: Encourages the cultural and artistic use of agarwood, preserving traditional knowledge.
  • Carbon Sequestration: Agarwood plantations can contribute to climate mitigation through biomass growth.
  • Education: Building local expertise in agroforestry, biotech, and sustainable business.

6. Business Model & Revenue Streams

  1. Research Grants: Funding from government, NGOs, and research institutions.
  2. Consulting Services: Technical assistance for plantation developers and farmers.
  3. Product Sales:
    • Agarwood chips, oil, incense, carved products.
    • High-value, traceable agarwood-based luxury goods.
  4. Training & Workshops: Paid courses for farmers, entrepreneurs, and artisans.
  5. Partnerships & Licensing: Licensing of proprietary inoculation technology, tissue-culture protocols, or brand collaboration.

7. Risk & Mitigation

  • Regulatory Risk: Non-compliance with DENR / CITES → ensure strict legal framework, permits, and traceability.
  • Technical Risk: Low yield or failure of inoculation → invest in R&D, field trials, and iterative protocols.
  • Market Risk: Volatile demand / price → diversify products (oil, incense, artisanal) and establish long-term buyer contracts.
  • Financial Risk: High upfront capital for plantations and lab facilities → phased approach, seek grant funding, PPPs.

8. Milestones & Roadmap (First 5 Years)

PhaseKey ActivitiesTargets
Year 1Establish core team, research lab, demo farmSecure seed funding; pilot inoculation trials
Year 2Expand propagation, start farmer partnershipsOnboard first 50 ha of demonstration / partner farms
Year 3Develop product line, begin extractionSmall-scale extraction facility; launch artisanal incense / oils
Year 4Scale operations, training programsRun workshops; establish farmer training network
Year 5Market expansion & sustainability certificationESG / sustainability certification; export-ready products

9. Partnerships & Stakeholders

  • Academia: Universities for R&D and capacity building.
  • Government: DENR (regulatory), agricultural agencies (extension).
  • Private Sector: Plantation developers, fragrance companies.
  • Farmers & Cooperatives: Local communities, smallholders.
  • NGOs / Development Agencies: Conservation, sustainable business development.

10. Financial Snapshot (Hypothetical)

  • Initial Capital Investment: For lab setup, demo plantation, staffing.
  • Operational Costs: Research, field operations, training.
  • Projected Revenue (by Year 5): From product sales + services + training.
  • Break-even: Likely to require 3–5 years, depending on scale and R&D success.